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So why did an Engineer join Brandstorm 2017?

The year was 2017, the competition was Brandstorm, and for the first time ever the doors were open to engineering students. Florian, who studied chemistry and formulation, took the chance to join this great experience and discover L’Oréal. Now he’s working on cutting-edge hair-applied research, where he is creating the newest shampoos and hair care treatments that will disrupt the beauty market of tomorrow.

How does your engineering background match the L’Oréal culture?

The former L’Oréal CEO Charles Zviak said that the cosmetic industry is a crossroads of many scientific fields and I really agree with that, working here helps me to express my creativity with a scientific background. I’m very passionate about my work and it’s been a great adventure here. The work I did at university is very applicable to my role, but to be honest when you really work in the field there are so many things to discover that you didn’t know before, so I still learn a lot every single day.

Why did you play Brandstorm?

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Who supported you in your Brandstorm journey?

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What part of the Brandstorm adventure did you like the most?

Our team spirit was so good that we still keep in touch. I knew Elodie from school but we weren’t that close before, and Inès was a complete stranger. We really did a lot together in that time and shared a lot beyond Brandstorm. For example, Inès is really a really talented singer, Elodie and I went to her performance one time and we were amazed, we had goosebumps!

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What was the most difficult part?

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